RESOURCE HUB
Free tools, quick lessons, and practical resources to help you figure out what needs attention and make better business decisions.
Business advice — and the real life behind it.
The Founder’s Field Notes
Straightforward articles about pricing, marketing, sales, offers, growth, and running a business.
@ fableandfirm
Jill’s Bookshelf
Books I’ve read, recommended, highlighted, dog-eared,
and occasionally argued with.
I share the decisions, experiments, pivots, behind-the-scenes moments, and lessons that come with actually building and running a business —
including what entrepreneurship looks like when the camera isn’t perfectly positioned.
The good ideas. The hard calls. What works. What doesn’t. And what I’ve learned from more than 25 years of doing this for real.
That’s the kind of business conversation you’ll find here.👇
Jill’s Short-Takes
Quick business lessons you can watch in
just a few minutes.
The Five Fs Check-In
Take five minutes to see which part of your business needs attention first.
Still not sure where to start?
Sometimes another article, video, book, or download isn’t what you need.
Bring me what’s happening in your business. We’ll figure out what actually needs your attention and what to focus on first.